Type | Private |
---|---|
Industry | Market Intelligence |
Founded | 1972 |
Headquarters | London |
Website | www.euromonitor.com |
Euromonitor International Ltd is a privately owned, London-based market intelligence firm, providing market research and business intelligence reports and data to industry. The firm was founded in 1972.[1] Euromonitor's website states the firm currently employs more than 1000 analysts and consultants globally, who source market information in 80 countries, producing consumer industry market reports, reference books, company profiles, current market data, and market forecasts.[1]
Euromonitor's research and consulting unit offers competitor intelligence, market and trends analysis, mergers and acquisitions research, and statistical data analysis and modelling in a range of industries ranging from consumer goods to travel services.[2][3][4] Information is compiled from a variety of sources including national statistical offices, private industry, trade associations and Euromonitor's own primary research.[5] For example, a market research conducted in Malaysia and Singapore on the market size of functional drinks (for the period 2008 , 2009, and 2010) has disclosed that the top market shares are captured mainly by the imported brands such as Kinohimitsu, DHC , Fancl, Meiji and Brands.
Headquartered in London,Britain, Euromonitor also has offices in Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Tokyo, Sydney, Bangalore and Santiago.
References
- ^ a b About Euromonitor International
- ^ Euromonitor International Company Profile
- ^ Euromonitor - Industries
- ^ Hoovers - Company Profile: Euromonitor International
- ^ Diamond, Wendy; Oppenheim, Michael R. (2004). Marketing Information: A Strategic Guide for Business and Finance Libraries. Haworth Press. p. 257. ISBN 9780789060068.