109.149.200.239 (talk) No edit summary Tag: Visual edit |
2604:2d80:c004:8dbd:59f5:310e:3caa:c171 (talk) No edit summary |
||
Line 14: | Line 14: | ||
'''P90X''', or Power 90 Extreme, is a commercial home exercise regimen created by [[Tony Horton (personal trainer)|Tony Horton]] in 2005 and was developed as a successor to the program called "Power 90". It consists of a training program that uses [[cross-training]] and [[Sports periodization|periodization]], combined with a nutrition and dietary supplement plan.<ref>{{cite web|url=http://www.nydailynews.com/life-style/health/p90x-workout-rep-paul-ryan-credits-tony-horton-fitness-routine-keeping-shape-article-1.1136743 |title=What is the P90X workout? Rep. Paul Ryan credits Tony Horton fitness routine for keeping in shape |publisher=NY Daily News |date=2012-08-15 |accessdate=2014-08-15}}</ref> |
'''P90X''', or Power 90 Extreme, is a commercial home exercise regimen created by [[Tony Horton (personal trainer)|Tony Horton]] in 2005 and was developed as a successor to the program called "Power 90". It consists of a training program that uses [[cross-training]] and [[Sports periodization|periodization]], combined with a nutrition and dietary supplement plan.<ref>{{cite web|url=http://www.nydailynews.com/life-style/health/p90x-workout-rep-paul-ryan-credits-tony-horton-fitness-routine-keeping-shape-article-1.1136743 |title=What is the P90X workout? Rep. Paul Ryan credits Tony Horton fitness routine for keeping in shape |publisher=NY Daily News |date=2012-08-15 |accessdate=2014-08-15}}</ref> |
||
The program was launched in 2005; it was heavily marketed through [[infomercials]] and was endorsed by [[Sheryl Crow]], [[Michelle Obama]], and [[Paul Ryan]].<ref>{{cite news|last1=Townsend|first1=Matt|title=Ripple Effect: Beachbody LLC flexing its muscles following success of P90X program|work=Chicago Tribune|date=September 7, 2012}}</ref> The Creative Director Ned |
The program was launched in 2005; it was heavily marketed through [[infomercials]] and was endorsed by [[Sheryl Crow]], [[Michelle Obama]], and [[Paul Ryan]].<ref>{{cite news|last1=Townsend|first1=Matt|title=Ripple Effect: Beachbody LLC flexing its muscles following success of P90X program|work=Chicago Tribune|date=September 7, 2012}}</ref> The Creative Director Ned Farr used a [[documentary]] approach when filming the infomercials, using raw home footage supplied by P90X graduates. It was also referenced in American singer-songwriter [[Bruno Mars]]' 2010 hit [[The Lazy Song]].<ref>{{Cite web|url=http://www.p90xitalia.com/2013/10/persino-bruno-mars-fa-p90x/|title=The Lazy Song references P90X|last=|first=|date=|website=www.azlyrics.com|language=en|archive-url=|archive-date=|dead-url=|access-date=2017-12-21}}</ref> |
||
[[File:Tony Horton and fans.jpg|thumb|upright=0.5|Tony Horton]] |
[[File:Tony Horton and fans.jpg|thumb|upright=0.5|Tony Horton]] |
||
Revision as of 16:34, 3 February 2018
File:P90X system.jpg | |
Inventor | Tony Horton |
---|---|
Inception | 2003 |
Current supplier | Beachbody |
P90X, or Power 90 Extreme, is a commercial home exercise regimen created by Tony Horton in 2005 and was developed as a successor to the program called "Power 90". It consists of a training program that uses cross-training and periodization, combined with a nutrition and dietary supplement plan.[1]
The program was launched in 2005; it was heavily marketed through infomercials and was endorsed by Sheryl Crow, Michelle Obama, and Paul Ryan.[2] The Creative Director Ned Farr used a documentary approach when filming the infomercials, using raw home footage supplied by P90X graduates. It was also referenced in American singer-songwriter Bruno Mars' 2010 hit The Lazy Song.[3]
In 2010, P90X sales dropped off dramatically,[4] however, it still represented half of Beachbody’s $430 million revenue in 2010 and had sold over 4.2 million copies.[4]
References
- ^ "What is the P90X workout? Rep. Paul Ryan credits Tony Horton fitness routine for keeping in shape". NY Daily News. 2012-08-15. Retrieved 2014-08-15.
- ^ Townsend, Matt (September 7, 2012). "Ripple Effect: Beachbody LLC flexing its muscles following success of P90X program". Chicago Tribune.
- ^ "The Lazy Song references P90X". www.azlyrics.com. Retrieved 2017-12-21.
{{cite web}}
: Cite has empty unknown parameter:|dead-url=
(help) - ^ a b Esmé E. Deprez (2010-11-18). "Beachbody: Thinking Beyond the Infomercial". Bloomberg. Retrieved 2014-08-15.