Content deleted Content added
Star Mississippi (talk | contribs) Wikipedia:Articles for deletion/Ekos Research Associates closed as keep (XFDcloser) |
Balancingakt (talk | contribs) Removed unsourced content. Added significant coverage of EKOS itself from reliable sources independent of the subject (Maclean's). |
||
Line 6: | Line 6: | ||
{{Infobox company |
{{Infobox company |
||
| name = EKOS Research Associates |
| name = EKOS Research Associates |
||
⚫ | |||
| logo = EKOS Reseach Associates logo.jpg |
|||
| image = Ekosresearchhq.JPG |
|||
| image_caption = EKOS Research headquarters |
|||
| hq_location = 359 Kent Street |
|||
| hq_location_city = [[Ottawa]] |
|||
| hq_location_country = Canada |
|||
| type = Private |
|||
| foundation = May 1980 |
|||
| founder = [[Frank Graves (pollster)|Frank Graves]] |
| founder = [[Frank Graves (pollster)|Frank Graves]] |
||
| key_people = [[Frank Graves (pollster)|Frank Graves]] (President) |
| key_people = [[Frank Graves (pollster)|Frank Graves]] (President) |
||
| industry = Public Opinion Research<br />Strategic Communications Advice<br />Program Evaluation and Performance Measurement<br />Human Resources and Organizational Research<br />Market Research |
|||
| homepage = {{URL|https://www.ekos.com/}} |
| homepage = {{URL|https://www.ekos.com/}} |
||
}} |
}} |
||
The president of EKOS is [[Frank Graves (pollster)|Frank Graves]]. In 1980, he quit his doctoral studies in sociology and founded Ekos Research Associates using $5,000 he borrowed from his father.<ref name="Globe1"/> |
|||
'''EKOS Research Associates Inc.''' is a Canadian social and economic research company founded by Carleton University graduate Frank Graves. They specialize in market research, public opinion research, strategic communications advice, program evaluation and performance measurement, and human resources and organizational research. Their main headquarters is in [[Ottawa|Ottawa, Ontario]], and they have another centre in [[Toronto|Toronto, Ontario]]. |
|||
A Maclean's analysis found EKOS' polling for the [[2019 Canadian federal election]] did not meet the accuracy standard of the top 5 best Canadian polling firms ([[Forum Research]], [[Mainstreet Research]], [[Nanos Research]], [[Ipsos-Reid]], and [[Léger (company)|Léger]]/Innovative).<ref name="Mac1">{{cite web |url=https://macleans.ca/politics/ottawa/how-accurate-are-canadian-polls/ |title=How accurate are Canadian polls? |last=Fournier |first=Philippe |date=May 20, 2019 |website=macleans.ca |access-date=November 12, 2023 |quote=The best final polls were conducted by Forum, Mainstreet, Nanos and Ipsos, all within a two-point radius (Liberal and Conservative numbers only). Both Léger and Innovative also did very well with similar numbers just outside of the two-point radius. Once again, if we zoom out from the centre, we notice EKOS and Angus Reid, which both had the Conservative score within less than a point, but underestimated the Liberals significantly (by four and four and a half points, respectively).}}</ref> |
|||
EKOS is a member of MRIA, the Marketing Research and Intelligence Association, and was a longstanding member of MRIA's predecessor, The Canadian Association of Marketing Research Organizations. |
|||
⚫ | |||
EKOS uses [[interactive voice response]] (IVR) for its political polls and to recruit for its research panel, known as Prob''it''. |
|||
==References== |
==References== |
||
Line 33: | Line 21: | ||
==External links== |
==External links== |
||
*[http://www.ekos.com EKOS homepage] |
*[http://www.ekos.com EKOS homepage] |
||
*[http://www.ekospolitics.com EKOS Politics] |
|||
*[http://www.mria-arim.ca MRIA homepage] |
|||
*[http://www.probit.ca Probit.ca] |
|||
{{Authority control}} |
{{Authority control}} |
Revision as of 05:59, 13 November 2023
Founded | May 1980[1] |
---|---|
Founder | Frank Graves |
Headquarters | |
Key people | Frank Graves (President) |
Website | www |
The president of EKOS is Frank Graves. In 1980, he quit his doctoral studies in sociology and founded Ekos Research Associates using $5,000 he borrowed from his father.[1]
A Maclean's analysis found EKOS' polling for the 2019 Canadian federal election did not meet the accuracy standard of the top 5 best Canadian polling firms (Forum Research, Mainstreet Research, Nanos Research, Ipsos-Reid, and Léger/Innovative).[2]
References
- ^ a b A pollster's painful reckoning: 'How could I have screwed up so badly?'
- ^ Fournier, Philippe (May 20, 2019). "How accurate are Canadian polls?". macleans.ca. Retrieved November 12, 2023.
The best final polls were conducted by Forum, Mainstreet, Nanos and Ipsos, all within a two-point radius (Liberal and Conservative numbers only). Both Léger and Innovative also did very well with similar numbers just outside of the two-point radius. Once again, if we zoom out from the centre, we notice EKOS and Angus Reid, which both had the Conservative score within less than a point, but underestimated the Liberals significantly (by four and four and a half points, respectively).